Business Mailing List
A business mailing list is very important for building your enterprise. You can do this very simply by making a mini site. All you need to do is to have a way of capturing visitors email addresses. One of the easiest ways to do this is by a newsletter. You can easily set this up from your website. This will gain new leads for your company.
Another way to collect business email addresses is to keep a customer list. This is one of your most valuable lists. This is because these customers have already bought one of your products and will very likely trust you enough to buy more from you. They are prime targets for back end selling.
Back end selling is where you will get at least 80% of your profits. Your primary product will usually bring in 20% of your profits and your back end products will make up the remaining amount. Back end selling is easy and can be done by means of an autoresponder sequence often referred to as a mailer. After the customer buys you will give him a thank you email then follow up a few days later with an email offering help and a related bounce back offer (back end product.) This can be your own product or one that you have resale rights to.
Another way that your mini site can help you build a business list is by offering an affiliate program with your product. As well as the sales page you can also include an affiliate program to recruit affiliates to sell your product. This affiliate list can also be worked. You will offer your sales people (affiliates) useful advice and training to help them do their job. You can also offer tools at discount prices to help them build their business.
When you build a mini site you can also add a landing page, or squeeze page. This is where you can get visitors to sign up for your newsletter. Having a subscription box on the main page of your mini site is not such a good idea, as the main page of your site will be your sales page and you do not want to distract your visitors.
A landing page is easy to set up on your mini site. You can use a template that ties in with the rest of your site, it is important to make it consistent with the rest of your site. It is like a small sales page for your newsletter and is very effective in gaining subscribers. Remember to use an attention grabbing headline, benefits, free gift, and a call for action.
As you can see a mini site can be very useful for building your business mailing list. These are just a few ways that you can do this using a mini site. These sites are easy to build and quick to launch. They are ideal for promoting single products and building your own business lists. You can find more help here www.minisitepayoff.com
Michael John Arnold provides Internet Marketing tools for the novice to the expert. His "secret" videos will guide you through the process to insure your online success. http://www.newbiecashonline.com/
Article Source: http://EzineArticles.com/?expert=Michael_John_Arnold
Thursday, December 11, 2008
How to Write Email Subject Lines That Work - Even If You Don't Have a Clue About Advertising!
How to Write Email Subject Lines That Work - Even If You Don't Have a Clue About Advertising!
The most important factor that will determine the success (or failure) of your email is your subject line. Get your subject line right, and people will open your email. Get it wrong, and the majority of people will ignore it, seriously decreasing your response rate. So this is the thing that you should spend the most time on in crafting your email. There are other things that are important like your body copy, your offer and your relationship with your list, but this is the single most important thing that will make a difference.
Here are some tips to write email subject lines that work:
1. Include the key benefit of your offer. If your product promises to help someone to make $1000 per week, then put that in your email headline. This is the key pusher that will get someone to open your email.
2. Increase the curiosity of your reader. This can be done with simple 'tricks' like asking a question or with more daring subject lines like 'For Your Eyes Only' or something similar. Of course, the topic of your email has to be related to your headline or you will lose a lot of subscribers.
3. Personalize your email with your subscriber's first name. It's been proven that personalization that increases the open rate of emails. Most autoresponders these days allow you to personalize your email by inserting a special code.
4. Combine both benefit-driven elements and curiosity-inciting elements to create a powerful email headline. If you can find a way to combine both elements, it will result in stunning open rates.
Fabian Tan is a well-known Internet Marketing expert and the author of the popular 45-page Report:
"Murder Your Job: How To Build Cash Sucking Autopilot Businesses In 30 Days Or Less!"
Head over to http://www.MurderYourJob.com to get your FREE copy now!
Also, quickly download his FREE "Explosive Traffic System" report that shows you how to generate 10,000+ unique visitors per month at no cost! => http://www.ExplosiveTrafficSystem.com
Article Source: http://EzineArticles.com/?expert=Fabian_Tan
The most important factor that will determine the success (or failure) of your email is your subject line. Get your subject line right, and people will open your email. Get it wrong, and the majority of people will ignore it, seriously decreasing your response rate. So this is the thing that you should spend the most time on in crafting your email. There are other things that are important like your body copy, your offer and your relationship with your list, but this is the single most important thing that will make a difference.
Here are some tips to write email subject lines that work:
1. Include the key benefit of your offer. If your product promises to help someone to make $1000 per week, then put that in your email headline. This is the key pusher that will get someone to open your email.
2. Increase the curiosity of your reader. This can be done with simple 'tricks' like asking a question or with more daring subject lines like 'For Your Eyes Only' or something similar. Of course, the topic of your email has to be related to your headline or you will lose a lot of subscribers.
3. Personalize your email with your subscriber's first name. It's been proven that personalization that increases the open rate of emails. Most autoresponders these days allow you to personalize your email by inserting a special code.
4. Combine both benefit-driven elements and curiosity-inciting elements to create a powerful email headline. If you can find a way to combine both elements, it will result in stunning open rates.
Fabian Tan is a well-known Internet Marketing expert and the author of the popular 45-page Report:
"Murder Your Job: How To Build Cash Sucking Autopilot Businesses In 30 Days Or Less!"
Head over to http://www.MurderYourJob.com to get your FREE copy now!
Also, quickly download his FREE "Explosive Traffic System" report that shows you how to generate 10,000+ unique visitors per month at no cost! => http://www.ExplosiveTrafficSystem.com
Article Source: http://EzineArticles.com/?expert=Fabian_Tan
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